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Family and Consumer Sciences Research Journal
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Attitudes About the Nutritional Benefits and Pesticide-Exposure Risks From Fruit and Vegetable Consumption

Kim L. Dittus

Syracuse University

Virginia N. Hillers

Washington State University

How consumers analyze and act upon conflicting information regarding the nutritional benefits offruit and vegetable consumption and potential health risks from pesticide residues is not well-documented. Washington state consumers were surveyed to identify attitudes towardfruits and vegetables (n = 1,067). Respondents were divided into four groups based on scores measuring concern about nutrition and pesticide residues. Those with high concern about both nutrition and pesticide residues had significantly higher (p < .0001) pesticide concern, residue reducing behavior, and perceived susceptibility to cancer and lower scores for trust in pesticide regulation and benefits of pesticide use. Individuals with low concern for both nutrition and pesticide residues had the lowest scores for nutrition behavior, residue-reducing behavior, and susceptibility to cancer but the highest mean scores for barriers toffruit and vegetable intake. Nutrition education that targets identified interests of consumer groups can enhance critical thinking and promote behavioral change.

Family and Consumer Sciences Research Journal, Vol. 24, No. 4, 406-421 (1996)
DOI: 10.1177/1077727X960244006
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Family and Consumer Sciences Research Journal, December 1, 2001; 30(2): 140 - 196.
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